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Fresh Step Makes it HOT to Adopt

Adopting a pet is a serious responsibility, but it is also one of the best things you’ll ever do.  I have always had a soft spot for shelter animals.  Yes, I am one of those don’t shop, adopt believers.  There are so many sweet, loving pets that need homes in shelters.  I am beyond excited to partner with Fresh Step to bring awareness to their new Hot to Adopt campaign.

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I adopted my cat about six-years ago and I am so happy that I did.   My little guy, Maxwell was found in a ditch, dehydrated when the shelter took him in. He had three sibling kittens that were adopted but he was still there after a few weeks.  They told me it was because he was an all black cat, which I thought was crazy.  I think all black cats are so cute.  

Speaking of crazy, forget that crazy cat lady label.  Being a cat mama is the farthest thing from crazy! I’m not alone on this either.  Katie Cassidy hosted Fresh Step’s Hot to Adopt Feline Fashion Lounge and Adoption Event, where felines and fashion came together during Fashion Week in New York to turn the cat lady stigma upside down and showcase it’s #hot2adopt.  Saving a little life is far from crazy!

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According to a recent survey asking people to describe cat owners, nearly half (43%) replied “weird or quirky” followed by “reserved” (22%) and “nerdy” (15%).  The study also revealed the most common phrase associated with “cat lady” is “crazy.” More than a third of respondents say that litter box odors (39%) is the worst thing about owning a cat.

My suggestion on this last part, get a cat door.  I put one on my hall closet and I never smell the litter box, it’s a perfect solution!  Also, try the Fresh Step® with the Power of FebrezeTM litter.  It doesn’t just mask odors, it eliminates them. Created with cats’ health and happiness in mind, Fresh Step with the Power of Febreze is the purrfect match for both cats and their owners. Which basically means no more stink. 😉

All cats deserve loving homes and if you can make a difference in a little life you should. Millions of cats enter shelters each year, yet less than half get adopted, which is why Fresh Step is on a mission to help every shelter cat find a forever home.

I am so in love with the Fresh Step mission and am excited to share how easy it is for you to join in on the fun.  Cassidy and Hot to Adopt models debuted this limited edition Hot to Adopt T-shirt at NYFW.  The best part, a portion ($7.50) of the purchase price of Fresh Step’s specially designed T-shirt will benefit shelter cats across the country.  You can get your own shirt at freshstep.com for $20.

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Now, for something even more exciting that Fresh Steps is doing.  Fresh Step is calling all feline fashionistas (and gents) to step out wearing their love of cats in celebration of “Feline Fashion Fridays”. Cat owners can show their love of cats by following @FreshStep on Instagram and posting a picture of themselves in their feline-inspired fashion using #freshstepcontest each Friday through October for a chance to win free Fresh Step litter, a $250 VISA Gift Card and the limited edition #hot2adopt T-shirt. Official rules can be found here.

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Just remember, adopting a cat is always on trend and I think it’s super #hot2adopt. 😉

You can also SHARE Fresh Step’s Hot to Adopt video to support its mission to eliminate cat bias and help every shelter cat find a forever home, found here. Fresh Step will donate more than a million scoops of litter to shelters this year.

You can find out more about Fresh Step and their #hot2adopt mission on their website at FreshStep.com and on social media.

Disclosure: This is a sponsored post written by me on behalf of Fresh Step®.

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