The Style App of the Summer:’s new mobile shopping app


Walking into your favorite store and feeling a sense of happiness and excitement is always the best. You piece through the clothing on the racks while selecting your must have pieces for the season. What if you could feel this type of joy through the tip of your fingers? Recently released, the mobile app released by is the perfect app to shop for your fashion and beauty must-haves. The innovative app allows users to browse the racks of more than 300 of their favorite retailers from ShopBop and Nordstrom’s to Net-A-Porter to Sephora.

What I love most about’s mobile app is the ability to set up sales alerts on your personal shopping wish list. Other great features include, emailing, tweeting or sending pictures through Facebook of products directly to your friends and family (perfect way to suggest Birthday gifts). You can also “favorite” the items you love. If you didn’t think this app could get any more innovative, you can search items from the home screen of your iPhone and sort your search by brand, most popular and new arrivals.

I know that walking into your favorite store and feeling the fabrics of the apparel then trying each item on for your friends is such an amazing experience, however this application allows you to electronically share and save must haves while conveniently shopping from your bed with a glass of wind in hand.

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